The Business of Therapy: How to Build & Thrive (16 CE Hours)

$560.00

Presented by: Dr. Jess O’Reilly

Recorded workshop available via video on demand

AASECT Category:

Human Sexuality Education
Section O

AND

Sex Therapy Education
Section E

 

 

 

This workshop will take you from therapist to entrepreneur. Therapy training often fails to address business planning and execution strategies and skills. This workshop will address this gap from start-up to planning to execution. We’ll cover content creation/writing, marketing, structure, branding, public relations and more.

Objectives:

Day 1:

  • Discuss the steps for setting up a business
  • Discuss the range of factors that affect business outcomes
  • Write an ideal client profile
  • Describe your ideal niche market
  • Analyze your strengths, priorities and areas for development
  • Describe your brand’s core values and themes; consider how these values will be reflected in practice
  • Write an accurate and appealing bio in three formats
  • Explain your business structure and registrations

Day 2:

  • Discuss and evaluate content creation options as a form of inbound marketing: webinars, blogs, guest articles, podcasts, collaborative interviews, videos, books, e-books, speaking and referral networks.
  • Develop a preliminary content creation plan
  • Describe strategies to land mainstream press opportunities
  • Discuss strategies to leverage press opportunities for brand awareness and additional income
  • Develop a preliminary market plan for content creation
    Develop a preliminary market plan for Traditional Media
    Develop a preliminary market plan for Digital Media
    Develop a preliminary market plan for Social Media
  • Create a short term plan and implement strategies for timely follow-through (e.g. accountability team/pod, email checkins)

 

Select One:

Attend In-Person, Attend Live Online

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MSTI is an approved CE organizational provider for APA, AASECT, ASWB. Modern Sex Therapy Institutes is part of the Advanced Mental Health Training Institute.
The Advanced Mental Health Training Institute has been approved by NBCC as an Approved Continuing Education Provider, ACEP No.6901. Programs that do not qualify for NBCC credit are clearly identified.
The Advanced Mental Health Training Institute is solely responsible for all aspects of the programs.
Modern Sex Therapy Institutes
2161 Palm Beach Lakes Blvd, Suite 207 West Palm Beach, FL 33409

For questions and interest: 561-379-7207

For current students: (772)-209-9353

info@modernsextherapyinstitutes.com

Contact Us


    Modern Sex Therapy Institutes is part of the Advanced Mental Health Training Institute (AMHTI).

    AMHTI is approved as a provider of continuing education by numerous national agencies and routinely applies for continuing education credits for professionals from state agencies when needed.

    There are many national, state and local licensing boards and professional organizations that will grant continuing education credit for attendance at AMHTI’s seminars and activities. If you have questions as to whether AMHTI’s continuing education credits will count for your state, please contact us.

    The Advanced Mental Health Training Institute is approved by the American Psychological Association to sponsor continuing education for psychologists. AMHTI maintains responsibility for all programs and their content.

    The Advanced Mental Health Training Institute has been approved by NBCC as an Approved Continuing Education Provider, ACEP No.6901. Programs that do not qualify for NBCC credit are clearly identified. The Advanced Mental Health Training Institute is solely responsible for all aspects of the programs.

    Modern Sex Therapy Institutes [1787, 4/30/22-4/30/25], is approved to offer social work continuing education by the Association of Social Work Boards (ASWB) Approved Continuing Education (ACE) program. Organizations, not individual courses, are approved as ACE providers. State and provincial regulatory boards have the final authority to determine whether an individual course may be accepted for continuing education credit.

    AMHTI is an approved provider with the Florida Board of Clinical Social Work, Marriage and Family Therapy and Mental Health Counseling. Provider#: 50-11996. AMHTI is an approved provider with the The Florida Certification Board. Provider #5273-A.

    AMHTI is an approved provider with the American Association of Sexuality Educators, Counselors and Therapists (AASECT). Provider # 07-110-J.